newspaper design
newspaper
design
newspaper design
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design
  
1.22.07

What makes this page a BFD: Story-telling headline and photo that reinforce each other.
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You want football? We got football.

Hometown papers led with the Patriots-Colts and Bears-Saints. Today's BFD would be the paper that did the best job with headline, photo and above-the-fold presentation.

Many of the Illinois papers used similar or precisely the same image. Here's a sampling from the Chicago Tribune, Chicago Sun-Times and The Times. The best of these (ever so slightly) was Redeye. The Indianapolis Star matched an exuberant headline with an equally joyful photo.

Much to their credit, many papers did a good job even in defeat. Here's a selection from The Times-Picayune, Sun Journal and Sun Herald.

For a paper with no team in the either game, Link did the best job of providing equal play to the results of both games.

According to football legend Vince Lombardi, "Winning isn't everything, it's the only thing." But when your team loses, it's still a big story – albeit not a happy one. The Telegraph had the Best Front Design today, win or lose, because they did the best job with the most important aspects of front page design: story selection, lead headline, lead image and above-the-fold presentation.

The Telegraph's lead headline worked literally as well as figuratively. But more importantly, it worked beautifully with the lead image. And all elements were carefully packaged to appear neatly above the fold.

Room for improvement: Getting the lead package right requires good choices, judgment and skill – all of which are apparent here. But the rest of this page is little more than headlines and text – no story-telling images or short-form, except for a couple of intro summaries. How 'bout a map with the hiker story or a chart with the prescription story? The above-the-nameplate promos would benefit from tighter writing, larger image size in the photo(s) and fewer elements.



• Agree, disagree or have a nomination for the next BFD? Send it

• Recent standouts appear below. See all

   
 
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A newspaper war, that is. The Sunday Star Times, New Zealand's largest newspaper, faces fierce competition on the newsstand from two tabloids. So it was redesigned to improve its above-the-fold presentation. The complete story will appear here and in the next issue of SND's DESIGN.
 
 






 
The Californian's redesign earned it a spot on Editor & Publisher's list of “Ten That Do it Right.” According to E&P, Bakersfield is appealing to its “really, really conservative market with a really, really radical redesign.”

And it’s working.

Circulation stops are down and revenue is up – over a thousand inches in the redesigned real estate section alone. See before and after, see more pages and read the stories.


 
 






 
The Eureka (CA) Reporter was just a 6,000-circ. weekly in 2004. Our radical yet elegant redesign helped this startup weekly grow to a daily in less than two years. The Reporter goes head-to-head with an established daily owned by Dean Singleton, who told The San Francisco Chronicle last month that his competitor, “does some good design things.” The Society of News Design agrees – they cited this redesign as one of the best in the world. See more pages.

 
 

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